PRIMAL WEAR
JAN 2025 - JUN 2025 | ILLUSTRATION / DESIGN


Primal Wear has been providing avid cyclists with the gear that truly boasts 
their personality for over 30 years. Known for their eccentric and wild jerseys 
in the early 90’s, Primal has continued their legacy of creating high quality 
products with true passion in every print.

During my six month tenure at Primal Wear I designed over a thousand 
unique products for hundreds of clients, and created roughly a dozen 
in-line designs for Primal Wear.

Some notable clients include the Cleveland Clinic, Clorox Bleach, 
Bobcat, the MIT School for Management, F5 Networks, and FedEx. 

Due to many of these products having not been released to the 
public yet, they will appear under this project as they are released.

Primal Wear




Meadow Bloom
Women’s Jersey


Radar Mosaic
Men’s Jersey
Pedal Ahead
Men’s Jersey
Peak Headspace
Men’s T-Shirt